BODDINGTONS // WELCOME HOME
Boddingtons is back! And we made a 90s-inspired beer spec advert to celebrate. 🍻 Introducing Boddingtons: Welcome Home: a spec advert. A love letter to Manchester, proper pubs, 90s nostalgia and one of the most iconic British beer brands and advertising campaigns of all time.
Client: Spec Commercial
Production: Coolbox Video Studio
Director: Marc Grundy
Producer: Jessica Baillie
DOP: Calum Knight
Camera Assistant & BTS: Connor Alderson
Edit & Grade: Connor Alderson
Production: Coolbox Video Studio
Director: Marc Grundy
Producer: Jessica Baillie
DOP: Calum Knight
Camera Assistant & BTS: Connor Alderson
Edit & Grade: Connor Alderson
Shot over two days at The Cottage at JW Lees' Greengate Brewery and The Northumberland in Marple Bridge, we wanted to recreate the warmth, humour and unmistakable atmosphere of a proper Mancunian night out. Think smoky pubs, old televisions, 90s film grain, creamy pints and a little nod to the legendary Melanie Sykes Boddingtons adverts.
From the cinematography and lighting to the production design, locations and edit, every detail was considered to bring that nostalgic beer advert aesthetic back to life. This wasn't a commissioned advertising campaign. Just an opportunity to get creative, have some fun and show what we can do with a great idea, a small production team and a bit of nostalgia.